Business and Economics - Theme
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Samenvattingen en studiehulp bij Strategic Management of Information Systems van Pearlson en Saunders Inhoudsopgave Nederlandstalige samenvattingen en studiehulp bij de 5e druk van het boek:
Companies know that in their global operations many new ideas and capabilities for innovation are hidden. However, it is rather difficult to exploit these new ideas and capabilities in global innovation projects, and companies also face several familiar challenges. Whereas challenges are familiar, s...
Most of today’s companies are faced with the challenge of changing frequently in order to meet the needs of those they serve, which is becoming increasingly difficult. Tension: The need for a firm to constantly and rapidly change. A firm should exploit what it already is successful in, and exp...
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Introduction to Statistics: in short
Summaries, study notes, tips and tools for studying and working in Communication, Marketing, PR or Sales
What is The Principles of Marketing about?
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When it comes to innovation, most managers must operate in a world where they lack sufficient data to inform their decisions, leaving them often to rely on their experience or intuition. Managers can, however, discover whether a new product or business program will succeed by subjecting it to a rigo...
Glocalization is an approach where a company creates a great product in the home country and then distributes it on a global scale, with some adaptations to local conditions. Reverse innovation is the opposite of this, as then products developed for (usually) for markets in emerging economies are ta...
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