Discovering and improving personal values, skills, qualities and emotions
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Sensation refers to the basic processes in which senses and the nervous system respond to stimuli from the environment and the elemental psychological experiences that arise from those processes. Perception refers to the more complex organization of sensory information in the brain an...
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Prankvertising is a relatively new and little investigated form of marketing that uses humor. This study aims to provide a theoretical framework based on morality that helps to identify when this kind of marketing leads to positive brand attitudes. Prankvertising is defined as the use of videos in w...
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Aankomend schooljaar ga ik maatschappijleer geven. Ik heb al 2 lessen gemaakt (ja, in de vakantie! ;-). Een les gaat over normen en waarden. Leuke stellingen komen aan de orde, zodat er een discussie ontstaat. Ook kenmerkende normen van Ghana heb ik in de powerpoint verwerkt! De andere les gaat over...
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