Lecture 1 (5 video’s) Kees Keizer
What are heuristics?
We have a trigger and then a whole sequent that is taking place to get you to make your discission
........Read moreLecture 2 (4 video’s)
Coffee with cows
Your inner cow --> social proof / social norms. Powerful.
An introduction to social proof
All about being packed of other people to your behaviour/beliefs. It is so powerful that we wear ugly shoes (UGGS), because everybody is wearing
........Read moreLecture 3 (2 videos)
Increasing the impact of social norms: moderators
Moderators: factors that determine the strength of the impact.
Various moderators:
College 4 (2 video’s)
Commitment and consistency
Question
Self-persuasion
1 - Go to JoHo.org/en/joinjoho, and join JoHo WorldSupporter by choosing a membership with online access
2 - Return to WorldSupporter.org and create an account with the same email address
3 - State your JoHo WorldSupporter Membership during the creation of your account, and you can start using the services
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