Studiegids voor samenvattingen bij Influence: Science and Practice van Cialdini

In ons dagelijks leven maken we vaak gebruikt van automatische actiepatronen die we vaak blind uitvoeren. Deze patronen worden vaak fixed-action patterns genoemd. Deze patronen kunnen zelfs een hele opeenvolging van gedragingen bevatten, zoals paringsrituelen. Een fundamenteel kenmerk van deze patronen is dat de gedragingen die erin zitten steeds op ongeveer dezelfde manier worden uitgevoerd. Deze patronen worden ook wel eens click-and-whirr systemen genoemd. Click en het goede bandje wordt afgespeeld, whirr en de standaard gedragingen komen eruit gerold. Vaak is het maar een klein.........Read more

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